The Brief
The client wanted to market themselves as a boutique, high-end child care centre while still appealing to their rural clientelle.
They wanted to incorporate elements of a day care centre while still appearing minimal & modern.
They also wanted to reference the Milthorpe, NSW area and include graphics of orange groves or trees.
What we came up with
1. A logo design that includes silhouettes of children & trees
2. A playful yet modern use of typography to compliment the graphics
3. A colour palette that compliments the Milthorpe landscape while aligning with the Childcare industry
4. A Logo Suite that can be translated across various application methods - both for print & digital use
What the client had to say
This has been such a fun process for us - we even surprised ourselves with what we actually wanted. It definitely suits our business perfectly.